Charity, Documentary, Branded Content Thom Wood Charity, Documentary, Branded Content Thom Wood

HSBC / No Fixed Address

Client / HSBC

Agency / The Drum

Advertiser / Guardian Labs

Director of Photography / Tom Turley

Director / Danny Baldwin

Producer / Sophie Christophersen

Creative Director / Thom Wood

Editor / Jon Beagley & Greg Davenport

Colourist / Jon Beagley

How easy is it to lose your sense of identity when you have nowhere to live? And how slippery and steep is the slope to recover it? ‘No Fixed Address’ shares the story of former psychotherapist Corky, who lived homeless for over 8 years.

Guardian Labs asked us to make a film for HSBC UK’s existing ‘No Fixed Address’ campaign, wanting a company who could comfortably produce premium-looking content whilst working with real people and sensitive subject matters.

The film received incredibly positive responses. It was also recognised at the EVCOM Clarion Awards, taking home Silver for Branded Content and Bronze in the Film: Social Welfare category.

 
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Nowadays / Sunnyside

Director / Danny Baldwin

Producer / Kezia Clark

Director of Photography / Charles Harrison Mori

Editor & Colourist / Jon Beagley

Composer / Daniel Sonabend

What do you envisage inside a ‘Men’s Shed’? A dusty armchair and a vintage TV just about picking up the footy? How about a place that brings people together, to help foster community through craftsmanship.

Preventing loneliness is at the heart of the Men’s Sheds cause, and we jumped at the chance to make this film about the work they do and to tell the intimate stories of some of the people they’ve helped.

We released the film to coincide with Mental Health Awareness Week and really hope it provided some support and an understanding that we are never alone in feeling lonely.

 
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Charity, Online Commercial Thom Wood Charity, Online Commercial Thom Wood

NSPCC / Even At Christmas

Client / NSPCC

Director / Danny Baldwin

Producer / Georgia Hussey

Director of Photography / Matt Ham

Creative Director / Thom Wood

Editor & Colourist / Jon Beagley

As the UK settles in for another chilly Christmas, with schools, shops and neighbours’ doors shutting, where can vulnerable children turn for help when they need it? Abuse and neglect don't take Christmas off, so neither does Childline.

Shooting at night on the bitterly cold streets of East London, the NSPCC needed a production partner who could get emotive performances while prioritising the comfort and health of a very young cast.

Shared widely across the charity's social platforms, the film served a dual purpose in the weeks before Christmas 2019, generating support for the charity while directly raising awareness about Childline availabilty with youth audiences.

 
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Online Commercial, Charity, Branded Content Thom Wood Online Commercial, Charity, Branded Content Thom Wood

Leonard Cheshire / Actually I Can

Client / Leonard Cheshire

Director / Danny Baldwin

Producer / Sophie Christophersen

Director of Photography / Charles H. Mori

Creative Director / Thom Wood

Editor & Colourist / Jon Beagley

‘Actually I Can’ follows the inspiring journey of Charlie, a young wheelchair user, as he overcomes societal misconceptions and his own lack of self-belief to find a renewed sense of purpose through volunteering.

Leonard Cheshire asked us to make a film that captured the spirit of their #ActuallyICan campaign because they needed a collaborative, empathetic approach to showcasing their services.

The film received overwhelmingly positive responses, earning over 250,000 views across social channels and successfully driving volunteer sign-ups. It was awarded Gold for Best Brand Communication at the EVCOM Clarion Awards and Bronze for Best Production in the Creativepool Annual 2020.

 
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Online Commercial, Charity, Education Thom Wood Online Commercial, Charity, Education Thom Wood

Scouts / Made Me

Client / Scouts

Director / Dan Hodgson

Producer / Sophie Christophersen

Editor / Sam Holding

What is it that makes us who we are? Is it the people around us? The places we go to? Or the events we experience. This vibrant supercut sums up the ways that a new generation are being shaped by Scouting.

Scouts set us the challenge of leveraging footage captured throughout our many years of working together, to create something that felt entirely new and bring energy to their Scouts Made Me messaging.

The video was launched across all Scouts social platforms and has to date received well over half a million organic views. It has been shortlisted at the EVCOM Clarion Awards 2021 for Best Brand Communication.

 
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Online Content, Corporate Film Thom Wood Online Content, Corporate Film Thom Wood

Borrn / Introducing Borrn

Client / Borrn

Director / Sam White

Producer / Kezia Clark

Director of Photography / Jack Mealing

Editor / Jon Beagley

Borrn are breathing fresh air into the baby product market. Their brand story is one of considered simplicity, of beautifully crafted products rooted in brilliant British design and state-of-the-art manufacturing.

Wanting to showcase the process that lies behind each Borrn baby bottle and pacifier, our mission was to give prospective parents and retailers a look behind the scenes, equal parts informative and inspiring. We collaborated closely with key personnel, giving them time and space to champion their specific role in the products’ development.

This was one part of a suite of films we produced for Borrn, which included a seven- part series of social clips introducing parents to the broader brand aesthetic. This specific film was used widely to help with B2B  sales, on the Borrn website as well as at trade shows and in-person pitches.

 
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Charity, Online Commercial Thom Wood Charity, Online Commercial Thom Wood

Scouts / Before & After

 

Client / Scouts

Director / Laura Scrivano

Director of Photography / Kate Reid

Producer / Kezia Clark

Creative / Thom Wood & Danny Baldwin

Editor / Jon Beagley

Art Director / Natasha Guiness

Weather SFX / Artem Ltd

Grade / Mark Meadows

If you’re the parent of a Scout, you know that those Tuesday evenings you give up to drop off and pick up your kid is time well spent. From week to week, season to season, Beaver to Scout you can see your child develop and gain skills they will use for life.

This was our second #skillsforlife story for Scouts, this time around we were asked to champion the parents. We created a narrative around the repeated but ever-evolving weekly trip to Scouts, complete with seasonal weather effects and the all-important family car.

The film was an instant success, picking up huge support from the Scouts community and reaching over a million views through organic shares on social media.

 
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Education, Online Commercial Thom Wood Education, Online Commercial Thom Wood

Open University / Fast Forward

Client / Open University

Agency / LIDA

Director / Danny Baldwin

Producer / Kezia Clark

Director of Photography / Charles Harrison Mori

Editor / Jon Beagley

For those ambitious individuals looking for a way to hit fast forward on their career, Open University is the perfect solution. This rapid- fire pre-roll advert touches on three graduates experiences of success through flexible education.

We worked with the agency Lida to create a suite of films that included this topline messaging film as well as separate edits for each of the professionals we featured, who we filmed in a single day at locations across London.

This teaser film was used, primarily on Youtube, as a gateway for audiences to register for the Open University Business School MBA and was one of the organisations most viewed uploads.

 
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