BaByliss / Wave Secret Air
Client / BaByliss
Agency / The PH Collective
Director / Guy Saville
Producer / Jenny Garrett
Director of Photography / Ailsa Aikoa
Editor / Robin Doelly
Photographer / Cleo Glover
Props Stylist / Hannah Deacon
Glamorous, natural, effortless - whatever the look, we've got it covered in our glossy commercial for BaByliss Secret Wave Air.
As part of the campaign, we worked with fashion & lifestyle influencers to demonstrate the product, seeing up close how BaByliss works with multiple hair types. Keeping it relevant to their social media roots, we used observational and handheld cinematography, bridging the worlds of online and traditional commercials together for one fun, light and energetic 20s advert.
This commercial launched Wave Secret Air to the public, being shared globally across both social media channels and prime time TV spots, driving sales on the latest piece of BaByliss technology.
Cuisinart / Campaign Films
Cuisinart Cordless Blender / PH Collective
Client / Cuisinart
Agency / The PH Collective
Director / Guy Saville
Producer / Jenny Garrett
Director of Photography / Paolo Bischi & Tom Wright
Editor / Robin Doelly
Props Stylist / Laura Hart
Home Economist / Marina Filippelli
You know what they say about too many chefs in the kitchen? Well the same does not apply to appliances - it turns out the more the merrier when it comes to culinary contraptions designed for grilling, whizzing, shaking and stirring.
This set of campaign films for Cuisinart features several devices, each of which needed specially designed productions - from extra-flexible kitchen locations and brilliant food stylists, to specialist camera kit that let us shoot from inside the machines themselves.
Produced and released as separate broadcast TVCs over the period of a year across markets in the UK and Europe, each reaching hundreds of thousands of users.
Cuisinart Icecream / PH Collective
Cuisinart 5 Grills / PH Collective
Cuisinart / Cook In
Client / Cuisinart
Agency / The PH Collective
Director / Guy Saville
Producer / Amy Saunders
Director of Photography / Paolo Bischi
Editor / Robin Doelly
Home Economist / Marina Filippelli
Prop Stylist / Hannah Deacon
The modern kitchen should be built for the modern life. All diets, cooking styles and time schedules welcome! Easy to use and tremendously versatile, watch how the Cuisinart 'Cook In' has just changed the kitchen as we know it.
Equal parts gorgeous food and gorgeous influencers - our job was to take all of these ingredients and combine them with super-dynamic camera work to create a spot that sizzled just as much as the food did.
Released as part of Cuisinart's Christmas marketing campaign, which would contribute to the 'Cook In' product selling out throughout the UK. The campaign has subsequently been extended, taking advantage of the traction created through influencer recommendations.