NSPCC / Will's Story
Wills Story uses stop frame animation and paper to take us through his experience with self harm. Our aim was to raise awareness around the rise in self-harm, without actually showing self-harm. We used torn paper to help us sensitively illustrate the subject matter.
CLIENT / NSPCC
DIRECTOR / GUY SAVILLE
WRITING / GUY SAVILLE
ANIMATION / YUKA TAKEDA
SOUND DESIGN / ROB MANNING
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Client / NSPCC
Director / Guy Saville
Writing / Guy Saville
Animation / Yuka Takeda
Sound Design / Rob Manning
An emotionally delicate animation about self-harm, how it can affect young people and the remedial power of talking about trauma.
The NSPCC challenged us to find a new way to portray self-harm, to create a film that could provide gentle reassurance and guidance to an extremely sensitive target audience, without using potentially triggering imagery.
The film was used as a resource on the new Childline website. Yuka Takeda’s combination of hand-drawn illustration and stop-motion papercraft technique was awarded a Lovie for Best Animation.

