Online Commercial, Charity, Branded Content Thom Wood Online Commercial, Charity, Branded Content Thom Wood

Leonard Cheshire / Actually I Can

Leonard Cheshire approached us with the desire to produce a short film based on the hashtag #ActuallyICan. The aim of the film was to challenge perceptions of what a disabled person can achieve in life. CLIENT / LEONARD CHESHIRE DIRECTOR / DANNY BALDWIN PRODUCER / SOPHIE CHRISTOPHERSEN DIRECTOR OF PHOTOGRAPHY / CHARLES HARRISON MORI CREATIVE DIRECTOR / WRITING / THOM WOOD EDITOR / JON BEAGLEY View more of our work at: 3angrymen.com/ Or follow us:
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Client / Leonard Cheshire

Director / Danny Baldwin

Producer / Sophie Christophersen

Director of Photography / Charles H. Mori

Creative Director / Thom Wood

Editor & Colourist / Jon Beagley

‘Actually I Can’ follows the inspiring journey of Charlie, a young wheelchair user, as he overcomes societal misconceptions and his own lack of self-belief to find a renewed sense of purpose through volunteering.

Leonard Cheshire asked us to make a film that captured the spirit of their #ActuallyICan campaign because they needed a collaborative, empathetic approach to showcasing their services.

The film received overwhelmingly positive responses, earning over 250,000 views across social channels and successfully driving volunteer sign-ups. It was awarded Gold for Best Brand Communication at the EVCOM Clarion Awards and Bronze for Best Production in the Creativepool Annual 2020.

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